Award Announcement Celebrating Capterra recognition.
In-house brand design / SaaS marketing
MyCase
2023
Product marketing, social media, reports, and animation created in-house for MyCase.
Project overview
One brand across marketing channels.
I worked with content marketing, product, and development teams to create consistent visuals across campaigns, reports, social posts, and product imagery.
A tight turnaround meant moving straight from concept to production, without a separate mockup phase. I developed the visual direction directly in the working files, keeping each asset consistent with the MyCase brand.
Motion and social
Short-form assets built for attention.
Branded animations highlight awards, campaign messages, and statistics.
General Animation A reusable campaign motion template.
Statistics Animation Bringing key metrics into focus.
Social media posts
Using performance to guide social content.
I worked with content marketing to identify posts with strong click-through rates and develop clear, on-brand visuals for social campaigns.
Industry report
Turning industry data into a readable report.
I organized marketing content and infographics into a branded report for law firms.
View Full ReportProduct marketing mockups
Simplifying a SaaS interface for prospects.
I simplified screenshots and reduced visual clutter to help prospective customers understand product features.
Additional product images
A consistent product image system.
Supporting visuals carry the same treatment across product marketing materials.
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